Back

What a professional web presence actually does for a local business

This isn't theory. It's what the data shows when businesses like yours make the move.

50%
More revenue
SMBs with a professional web presence generate 50% more revenue than offline-only competitors and are 2.8× more likely to grow rapidly.
Google & Deloitte · Connected Commerce Council
+23%
Revenue from bookings
Adding online booking to a site lifts average revenue by 23%. Switching from manual scheduling to automated booking raises it by 27% per year.
Square · Zippia
3×
More leads
Businesses with active content on their site generate 3× more leads than those with static pages — at 62% lower cost than traditional outbound advertising.
HubSpot · Content Marketing Institute
88%
Call or visit within 24 hrs
88% of consumers who search for a local business on mobile will call or walk in within 24 hours. If you're not findable, that customer goes to a competitor.
Google Think With Google · BrightLocal
56%
Won't trust you without one
More than half of consumers actively lose trust in a business with no web presence. First impressions form in 0.05 seconds — before a single word is read.
Visually · Behaviour & Information Technology

Sources

Google & Deloitte, Connected Commerce Council, Square, Zippia, HubSpot, Content Marketing Institute, BrightLocal, Visually, Behaviour & Information Technology journal.